Euromonitor international identifies the most impactful trends driving consumer behaviors, values and habits each year. Whether it be a book or an online publication, reading has been such a great way to learn more about each culture im in, to figure out how to develop income streams, and even how to better. Enjoyable and good books of south east asia 265 books. Trends in southeast asia is a monograph series published by the institute of southeast asian studies iseas. Best history, true stories and novels from thailand, cambodia, laos, vietnam and myanmar burma. Successful retailers, particularly those competing in the lowprice segment and. And unlike overall christian bookbuying trends, the majority of bible buyers are male 58%, and 80% are under 45 years old. Southeast asia perspective on the top 10 global consumer trends. Southeast asia in the global economy helen e s nesadurai, j soedradjad djiwandono published by iseasyusof ishak institute nesadurai, helen e s and j soedradjad djiwandono. Previously known as the institute of southeast asian studies, the organisation was renamed as iseas yusof ishak institute in august 2015, in honour of singapores first president the institute celebrated its 50th anniversary in 2018, with pm lee hsien loong delivering a lecture on march 2018. Theyre also active online, as 45% of bible buyers are on social media daily. Mintel has today 18 december announced six key consumer trends impacting industries and markets in asia pacific, specifically the south and southeast asian and australasian subregions, identifying how they will play out in the years to come. Iseas publishing specializes in scholarly publications on politics, economics and social issues in southeast asia and the asiapacific.
But the growing income now also make the southeast asian market an important source of tourists within the region and beyond. The market intelligence agency has explored consumers evolving priorities, their search for efficiency and their drive for more healthy food to produce its 2017 food and drink trends report. This survey is a multicountry study of mobile phone users around the world, comprising 53,000 respondents. Please verify your address click the link in your verification email. Building the base for stronger, better distributed growth, southeast asian affairs on deepdyve, the largest online rental service for scholarly research with thousands of academic publications available at your fingertips. Emerging markets in asia, africa, central and eastern europe and the middle east are no exception. Mar 28, 2016 the rise of asian multinationals is just one of several signs that the rules have shifted for consumer goods companies in developing asia, a market that despite unsteady gdp, still offers solid. Its essential reading for anyone working in this field. Bibles are an important part of the christian book market. Jul 01, 2016 online shopping is gradually becoming the new normal for malaysians, with almost half of malaysian consumers making online purchases at least monthly, according to pwcs total retail 2016 survey southeast asia report. There is too much chatty discussion here, and not enough hard detail and impactful analysis. When it comes to shopping, consumers in asia are more sophisticated and.
Online consumers to exceed 200 million this year, up 50% from a year ago. Jun 21, 2016 consumer trends 2015 south east asia 1. It is an autonomous regional research centre for scholars and specialists concerned with modern southeast asia. Asias consumer market is and will continue to be driven by preferences of the rising middle class, particularly the growing influential younger consumers millennials in the region. As i did last year, i have attempted to articulate the top 10 trends in southeast asia to watch for during the rest of the year. Infographic on travel trends in southeast asia asean up. Tokyo move over, salaryman, japans capsule hotels want to make room for guests willing to pay a bit more for a nights sleep. Feb 23, 2017 southeast asias food and drink market will be dominated by four trends this year, according to mintel. Iseas publishing is the largest scholarly publisher of research about southeast asia and asia pacific from within the region and works with many other academic and trade publishers and distributors to disseminate important research and analyses from and about southeast asia to the rest of the world.
A comprehensive snapshot of the latest emerging regulatory, policy and consumer issues. With 107 bookstores worldwide, kinokuniyas director of import and. Southeast asia fmcg market size by country 2016 statista. Southeast asias food and drink market will be dominated by four trends this year, according to mintel. Discover the best southeast asia history in best sellers. Southeast asia is at a turning point of economic development, and three powerful trends of demography, interconnection and technology will feed its growth in the coming years. The university of the thai chamber of commerces consumer confidence plunged to 50. Of those, 5 stood out as truly disruptive in fact, we are. The must read books before travelling south east asia. We deliver detailed forecasts of consumer demand for technology devices, as well as global technology. For additional insights, download our christian book market report. Nearly everyone in southeast asia is shopping online there is a strong unserved demand for broader product assortments shoppers in southeast asia are among the worlds fastest adopters 2 of mobile and social media in retail 1 3 4 increased popularity 40% in southeast asia for pickup of orders at a convenient thirdparty location.
Consumers in southeast asia are more influenced by social. Consumers in indonesia and thailand, the two largest markets, rated allnatural, 100% organic, as well as healthy and nutritional as the top health and wellness food preferences in 2018. Infographic on travel trends in southeast asia southeast asia has been a top international travel destination for years. A retail revolution is underway in southeast asia pwc. These 7 trends will drive consumer spending trends in the next decade sally ho nov 14, 2019 0 according to a new report titled global consumer trends 2030 by global market research agency mintel, there will be 7 major social and tech trends that. Traditional media like tv, newspapers or books are far from obsolete. Mintel announces six new trends shaping the asia pacific consumer landscape. Southeast asia, especially singapore and malaysia, are under. Ecommerce is fundamentally altering the way in which businesses are being conducted, both within and between asean countries. Southeast asia is one of the few regions worldwide where smartphone sales have not yet reached a plateaua clear indication of consumers.
Global mobile consumer survey southeast asia edition 3 about the global mobile consumer survey for the fifth annual edition of the global mobile consumer survey, deloittes global technology, media and. A new history 2005 teamwritten by eight authors, each specializing in the history of a different country in the region ok. Between now and 2030, there will be nearly 20 million more people aged 60 and over in the. This growth is encouraging considering that malaysian consumers are relatively new to the online marketplace nearly 60% of malaysian respondents to pwcs survey reported. In essence the chapters present a mini textbook on the environmental consumer behaviour and, marketing situation in. Dublin, june 09, 2017 globe newswire research and markets has announced the addition of the southeast asia b2c ecommerce market 2017 report to their offering.
Southeast asia edition 02 about the global mobile consumer survey welcome to the fourth edition of the southeast asia mobile consumer survey. The region is experiencing new challenges as well as changes in its geostrategic and economic. Without much of the ancient history, some of the modern history is also very thin naming a few trends and leaders, with some description of what they did or stood for. The vietnamus security partnership and the rulesbased international order in the age of trump. Im going to mention a couple of books i edited, which of course i recommend. Vehicle sales in southeast asia are set to outpace all other regions of the world during 2017, according to industry research, highlighting surging economic expansion in some parts of the region. Our team of expert trends analysts have identified and analysed six new trends set to impact consumer markets across asia and australasia. Enjoyable and good books of south east asia this list contains fiction written by south east asian authors, about south east asia or that take place in south east asia.
Nothing will upset an asian government more than comparisons with the heinous dictatorships and juntas of south america in the 1980s. Rakuten books, an online books store run by japans ecommerce. While the overall demand to access and read books and. Kinokuniyas hiroshi sogo looks at global bookselling trends. After an overview of current concepts of modernity, the following chapters introduce issues of education, citizenship and ethnicity, religion, the emergence of the middle class, and mass consumption in southeast asia. The rise of asian economies over the last 50 years which started with japan in the 1950s and then spread to korea, taiwan and singapore, and later to the rest of southeast asia, with china and india taking the lead since the 1980s has been mainly a story of production. Find out the ecommerce differences across six southeast asian countries please verify your address click the link in your verification email. The market in southeast asia is following the same trends as in most other asian countries. Consumer foodservice continues to be a lucrative opportunity for players in southeast asia, especially as income growth drives consumer sophistication. Titled the future of wellness 2020, this years report highlighted 8 trends in total. Now, just like almost every business sector, bookstores are facing another round of devastation with. Pdf east asia is a region currently undergoing rapid retail development. Jun 01, 2016 southeast asia is at a turning point of economic development, and three powerful trends of demography, interconnection and technology will feed its growth in the coming years.
A read is counted each time someone views a publication summary such as the title, abstract, and list of authors, clicks on a figure, or views or downloads the fulltext. The series is written for policymakers, diplomats, scholars and students of the region with emphasis on empirical and observable trends, and less on theorybuilding or historical accounts of events. What are the best books to read on south east asia history. In 2019 and beyond, the regions consumer landscape will evolve like never before, driven by themes of privacy, individuality, wellness, convenience and connectivity. The trends in southeast asia series acts as a platform for serious analyses by selected authors who are experts in their fields. Research highlights top tech trends in apac to watch out for in. Consumer goods sector in southeast asia show growth entrepreneur. Trends in southeast asia the trends in southeast asia series serves as indepth analysis of contemporary geopolitical and socioeconomic forces in the region. Jun 09, 2017 dublin, june 09, 2017 globe newswire research and markets has announced the addition of the southeast asia b2c ecommerce market 2017 report to their offering.
This will lead to an increase in visual storytelling. Brunei, cambodia, east timor, indonesia, laos, malaysia, myanmar formerly known as burma, philippines, singapore, thailand. Throughout the day we publish retail news, intelligence, and analysis, facilitating and informing the retail industry in asia and beyond. This book discusses and identifies the modernizing trends, which have changed southeast asian countries in varying ways. Southeast asias book market international publishers.
Marketing and consumer behavior in east and southeast asia. A majority of southeast asian consumers believe that they are financially better off than they. Such factors make east asia one of the most interesting regions in the world in terms of how retailing will develop. Iseas publishing works with many other academic and trade publishers and distributors to disseminate important research and analyses from and about southeast asia to the rest of the world.
Southeast asia perspective on the top 10 global consumer. This was the weakest reading since the survey began in october of 1998 during the asian financial crisis, amid fears over the rapid spread of the covid19 outbreak and its impact on southeast asias secondlargest economy. The index is designed to provide exposure to 40 leading companies from the emerging markets of indonesia, malaysia, the philippines, and thailand through liquid stocks trading on the primary exchange of those countries. Home tribune premium content opinion international the diplomat shades of southeast asia among hong kongs missing book sellers shades of southeast asia among hong kongs missing book sellers the diplomat january 9, 2016. The rise of asian multinationals is just one of several signs that the rules have shifted for consumer goods companies in developing asia, a market that despite unsteady gdp, still offers solid. A new delivery satisfying southeast asias appetite through digital the packaged food and drink sector in southeast asia september 2016 in this report 3 steady performance amidst global uncertainty 9 asean6s growing appetite 15 the evolving customer journey 23 a digitally enabled omnichannel 37 the way forward. As i did last year, i have attempted to articulate the top 10 trends in southeast asia to. Taiwans economy as a whole seems not to be helping the retail industry at present. While southeast asias workingage population will continue to rise faster than the global average, contributing nearly 70% of consumption growth in the region, elderly consumers are a group to watch. It is aimed at encouraging policymakers and scholars to contemplate the diversity and dynamism of this exciting region.
This growth is encouraging considering that malaysian consumers are relatively new to the online marketplace nearly 60% of malaysian. From this years top 10 global consumer trends edition, half of them related to home and technology space. With huge growth potential, the middle class in southeast asia and india is expected to double. Trends and forecasting market research solutions from gfk. Accenture s consumer products practice recently completed research that identified key consumer trends and, more importantly, the implications of those trends for retail and consumer goods companies.
Reading is where i get the majority of my enjoyment these days. And according to nielsens latest study, consumers in the southeast asia region are highly influenced by such online advertisements, especially when ads are displayed on social media platforms. Our analysts share their insights on key trends which will be shaping the home and technology landscape in southeast asia in 2020. Malaysia has effectively extended the pause on all nonessential activities for two more weeks, in addition to the two weeks started on 18th march to stop the spread of the covid19 virus. According to wilipedia, southeast asia or southeastern asia is a subregion of asia, consisting of the countries that are geographicallly south of china and japan, including indonexia, vietnam, thailand, singaport, malaysia, and others. Majority of internet users read books either daily or at least once a week. The rise of the asian consumer, led by china and india, as. Shades of southeast asia among hong kongs missing book. Sep 16, 2017 infographic on travel trends in southeast asia southeast asia has been a top international travel destination for years. Over the past years, bookstores owners across the world have suffered from the rise of amazon, the worlds largest online retailer. In a paper titled asia partners 2019 internet report. Trends in southeast asia iseasyusof ishak institute. Online shopping is gradually becoming the new normal for malaysians, with almost half of malaysian consumers making online purchases at least monthly, according to pwcs total retail 2016 survey southeast asia report.
Southeast asian affairs, first published in 1974, continues today to be required reading for not only scholars but the general public interested in indepth analysis of critical cultural, economic and political issues in southeast asia. Thailand consumer confidence 19982020 data 20212022. Global mobile consumer survey southeast asia edition. The minimalist facilities typically offer narrow, rectangular.
This statistic shows the market size of the fast moving consumer goods fmcg market in southeast asia in 2016, by country. Marketers will continue to leverage data within messaging, but will experiment with the format used to make statistics meaningful. Find the top 100 most popular items in amazon books best sellers. From this years top 10 global consumer trends, our analysts share their insights on key trends shaping southeast asia in 2020.